Expedia Smartcar Outdoor campaign
27 January 2008
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Expedia Australia zoomed into the world of mobile outdoor advertising with its latest offline campaign, branded Smart Cars. The cars have been touring the Sydney metro area in high pedestrian traffic locations where the team has also been handing out Expedia.com.au branded Frisbees — perfect for the Aussie summer!
Watch the video of the launch event on Bondi Beach in Sydney, December 2007.

Mobile advertising would continue to grow as more and more mobile phone users get hooked on texting and mobile browsing.;.:
mobile advertising would be the trend in the next few years because of the growth of mobile users.~*.
mobile advertising would be the next wave of the future~:,
mobile advertising will grow on the next decade or two, maybe there would be adsense for mobile in the future.”
there is always a growth on mobile advertising, it would be the trend of the future ‘.~
As technology grows, digital outdoor advertising will seem more and more common I believe with consumers. It’s certainly a lot easier for advertisers to go digital.
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