Expedia Australia gives up on Social Media?
25 November 2009
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The Expedia.com.au blog has been surprisingly quiet recently. In fact the last post was over 7 months ago. Have they given up on the idea of the blog?
Expedia.com.au has been slow to embrace social media and their blog has been their only (correct me if I am wrong) foray into the social media world.
Judging by the number of comments it never really took off as a conversation starter, mainly a one way message.
Interstingly the blog is still linked to in the footer of the homepage, which, on a side note, has had a great makeover recently which seems to have triumphantly conquered in their A|B testing and is now permanent.






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