[2 Jul 2009 | No Comment | 23 views]
Paris – June 2009

On my way to Estonia, I spent a few days in Paris with my family.  After a fairly average flight with Finnair (do not fly BKK to HEL, they still have the old planes with the big video screens that they keep on ALL night with movies or the flying map), our luggage didn’t arrive with us at CDG.  Eventually it came two days later, so I got to buy a few new things thanks to Finnair.  Lets hope I see the money when I put in my claim!
Highlights
Dinner at …

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General Marketing »

[8 Mar 2009 | No Comment | 132 views]

According to the latest Roy Morgan research, Australians spend most time watching TV (43%), then listening to the radio (27%) and using the Internet (21%).
This is in sharp contrast to the latest Nielsen Online research which stated the Internet is the most consumer media in Australia.

General Marketing »

[9 Feb 2009 | No Comment | 33 views]
New Job – Head of Data & Analytics Strategy at Kineo

I have just started a new role at Kineo as Head of Data & Analytics Strategy. Here is my blurb from the website:
Head of Data & Analytics Strategy
Kristi Barrow is an experienced marketing professional with a deep understanding of digital strategy and a wealth of experience in consumer online marketing. At Kineo, Kristi advises clients on setting their digital strategy to utilising data to meet business objectives. Kristi’s specialties include search engine marketing (SEM), search engine optimisation (SEO), web analytics, display advertising and measuring marketing ROI.

Online Marketing »

[3 Feb 2009 | 3 Comments | 160 views]

I read an interesting article in the Sydney Morning Herald today that Friendster has relocated their HQ to Sydney, Australia.  It’s unclear from the article as to whether Richard Kimber has always run Friendster out of Sydney since he left Google last year, or if it is a recent move.

Online Marketing, Travel »

[30 Jan 2009 | No Comment | 30 views]
Google MyMaps Winner

I recently entered my own Darwin to Adelaide, a 3,200km adventure down the Stuart Highway, into the Google My Maps Australia Awards. I was lucky enough to be one of the ten winners and received an iPod touch and a fantastic Google trophy!
In September 2008, I travelled from Darwin to Adelaide through the Centre of Australia, 3200km on the Stuart Highway. I posted my photos directly to the map below during my trip using my iPhone, and used Trippermap, Shozu and Flickr. See my Darwin to Adelaide, a 3,200km adventure …

Technology »

[5 Jan 2009 | No Comment | 71 views]

In my spare time, I run a small online marketing and web design company, Krustyfries. I write a blog on online marketing tips and tricks to help small businesses and non-for-profits to sucees on the web, without having to spend large marketing dollars.
You can read my blog here: Krustyfries – online marketing tips blog.